Absolute Advantage Podcast

The Absolute Advantage is about learning from some of the world’s most successful entrepreneurs, leaders, and achievers at the top of their game. When chasing your dreams, a lot of times there isn’t a need to reinvent the wheel. Instead, shorten your path to success by learning from the stories, strategies and concepts shared by our guests. Then shorten it even further by learning about amazing resources (books, webinars, tools, software, events, coaching, etc.) that should be on your radar. You are not alone in the challenges you face! It's my mission to help you walk away with at least one idea you can apply each episode and to offer content that inspires, encourages and helps you grow and progress QUICKLY both professionally and personally.
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Aug 14, 2019

Kathleen Trotter is a fitness expert, media personality, personal trainer, writer, life coach, certified Pilates and ELDOA instructor, and overall health enthusiast. Her passion is motivating others to find their fit. Kathleen does this through writing, regular TV and media appearances, working with clients (ranging from athletes of all ages to individuals living with Parkinson’s disease and osteoporosis), and speaking engagements.

Kathleen holds an M.Sc. in Exercise Science from the University of Toronto and a nutrition diploma from the Canadian School of Natural Nutrition. She is a C.H.E.K. Level 3 trainer, a Level 2 Fascial Stretch Therapist, Level 1 ELDOA practitioner, and a certified Pilates Equipment Specialist.

Kathleen started her work as a fitness writer at Chatelaine in 2010. Shortly after, she started blogging for the Huffington Post and filming and writing for the Globe and Mail. Kathleen has published articles in magazines, such as Canadian Running, Glow, Todays Parent, Healthy Directions, and Impact Magazine.

Kathleen is regularly interviewed as a fitness expert for multiple news outlets including Global News and the Toronto Star. She also makes regular TV and media appearances on Breakfast Television Montreal, Rogers Ottawa, CTV News, CHCH Morning Live Hamilton, the CBC, ABC News 7, and many others. Kathleen has been a guest on numerous radio shows, podcasts, and is a regular on Zoomer Radios The Tonic.

Her new-found passion is motivational speaking. Kathleen’s speaking engagements have included a series of motivational lectures at the Toronto Public Library, guest lectures at the University of Toronto and Concordia University, Lunch and Learns at the University of Toronto, and corporate presentations, including her recent Cisco Women of Influence keynote talk.

Kathleen loves her job. Her mission is to inspire as many people as possible to adopt (in an intelligent way) a healthier lifestyle and to make healthier choices because they love themselves, not because they hate themselves. Kathleen does not believe in body shame. Kathleen does believe in goals and results. She does not believe in being easy on yourself or letting negative brain propaganda win. She does believe in self-compassion and holding yourself accountable. Kathleen does not believe in being active to create a whole new you. Kathleen does believe in being you, but working toward creating a you who has more healthy habits. She believes in learning and growing, passion, gratitude, and actively finding pockets of joy. Most important, Kathleen believes in actively creating the version of yourself that you want to be, and that the key to health success is finding YOUR fit hence the name of her first book, Finding Your Fit.

Kathleen Trotter is a speaker, author, and media personality set out to help people ‘find their fit,’ but this process requires a lot more involvement than starting a diet or getting a gym membership. Unless you are willing to act to change, your future self is just going to be a version of your current self. Trotter’s approach focuses on making fundamental changes to your mindset in order to prioritize self-care and become the best possible version of yourself.

It is all about small wins because your health and well being is just an aggregate of every decision you make in the moment. If you can assign more value to health and exercise, you will be able to make small adjustments in real-time that make a significant difference in the long run. You cannot effectively lead others if you are not leading yourself first, and by taking Trotter’s initiative you can start to replenish your energy, self-confidence, and overall happiness that will see a major shift at work and in the household.

The growth mindset assumes that there is no experience good or bad as long as you learn from it. In this episode of Absolute Advantage, Trotter joins host Kelly Hatfield to talk about creating a system to hold yourself accountable and grow as an individual in your pursuit of better health. Learn some of the strategies that Kathleen has used to successfully transform the lives of her clients’ lives.

Ways to contact Kathleen Trotter:

Aug 7, 2019

Drew Tarvin is the world’s first Humor Engineer teaching people how to get better results while having more fun. He has worked with thousands of people at 200+ organizations, including Microsoft, the FBI, and the International Association for Canine Professionals. He is a best-selling author, has been featured in The Wall Street Journal, Forbes, and TEDx, and has delivered programs in 50 states, 20+ countries, and 6 continents. He loves the color orange and is obsessed with chocolate.

The term ‘humor engineer’ might seem completely foreign, because Drew Tarvin coined it himself. His work focuses on becoming effective with humans, and he is driven by the discovery that similar skills are needed to be successful in both comedy and leadership.

In this episode of The Absolute Advantage, Andrew Tarvin discusses a powerful shift in mentality that can generate positive momentum in the workplace and the direct benefits of integrating humor into your communication.

You can use humor to get your team to pay attention, and if you do that consistently people want to experience it in your meetings. But, although it is not a perfect strategy in every situation, humor can be used more than we realized to change perspectives and get people to experience a change of state.

Tune in to this week’s episode of The Absolute Advantage podcast to learn how you can start implementing strategic humor to make a difference in the workplace.

Ways to contact Drew Tarvin:

Jul 31, 2019

Tevis Trower is the founder and CEO of Balance Integration Corporation, focused on helping build corporate cultures that allow employees to thrive. Their remarkable client list includes companies like Google, Yahoo, Disney, Viacom, AOL, Soros, Bloomberg, Morgan Stanley and more. Tevis is considered a pioneer and leader in the field of cultural transformation at work, with significant expertise in imposter syndrome, trust, innovation, emotionally sustainable leadership, and fostering an environment of resilience. She has been featured in prominent media outlets such as Forbes, Business Week, Fortune CIO, The New York Post, Yoga Journal and many more.

Early in Tevis’s business career, she recognized that there is a need for more human-focused leadership in today’s business world. Many companies say “people are their most valuable asset”, but not enough companies focus on creating powerful people-focused cultures that allow their employees to shine. Tevis believes that the key to being a stronger, more effective and empowering leader is to recognize and embrace the reality that you bring your whole self to work, both your strengths and your weaknesses.

Tevis sees imposter syndrome as a sort of “default human state” that we all experience, created by our fear of failure and our strong need for success. She believes that what pushes many high performers to succeed is not a desire to win but a drive to avoid failure and the stigma associated with it. In her work, she helps people recognize their focus on the things that create discontent rather than the things that bring them joy, and she helps them reconnect with their heart and with the things they love.

There is a tremendous amount of pressure that every leader has to face, but the reality is that much of that pressure comes from within. From imposter syndrome to fear of failure, from being honest about our weaknesses to the constant need to bring our best selves to work every day, we often create our own obstacles that get in the way of stepping into our potential as great leaders. How can we face these challenges in an emotionally honest and authentic way?

For this episode of Absolute Advantage, I invited Tevis Trower to speak with me about these very challenges. Tevis is the founder and CEO of Balance Integration Corporation, an organization that helps top companies like Google, Yahoo, Disney, Viacom, and many others build great cultures and empower their executives to thrive. Tevis is an expert in imposter syndrome, trust, innovation, emotionally sustainable leadership, and fostering an environment of resilience. She has been featured in prominent media outlets such as Forbes, Business Week, Fortune CIO, The New York Post, Yoga Journal and many more.

During the episode, Tevis discusses the mental and emotional challenges that leaders have to deal with, and she shares some surprising statistics about the expectations employees have for their leaders. She discusses the importance of authenticity and the vital skill of allowing ourselves to admit our weaknesses, and she offers smart strategies for coping with the pressure of being a great leader. I hope you enjoy our conversation and learn much from Tevis Trower’s wisdom.

Ways to contact Tevis Trower:

Jul 24, 2019

Tommy Baker is a writer, speaker, author, coach, consultant, and the host of the Resist Average Academy. He is the CEO of Tommy Baker Fitness and an entrepreneur who believes in people’s endless potential and whose goal is to help them achieve their purpose and potential. After beginning his career in the financial services sector, Tommy had an awakening during the 2008 economic crash and realized that his life was on a path he didn’t want to follow.

Tommy realized that he was “in it” for the wrong reasons, and so he made major life changes, took on a new mindset, and began a journey of self-discovery and growth that led him to his current work. This clarity and willingness to listen to his own internal voice were transformational for Tommy, pushing him to create the life he truly wanted for himself and achieve his personal and professional goals.

Tommy believes that developing the right mindset is the key to making a change, especially for ambitious and driven high-performing leaders. In his work, Tommy teaches skills related to mindset, intentionality, and emotional intelligence and resilience to create transformation, strengthen leadership and help business leaders and entrepreneurs make a greater impact.

Mindset is such an important factor for strong leadership, and having the right foundation and habits is the key to developing a powerful mindset. However, with a world full of chaos and distractions constantly pulling for our attention, it can be difficult to develop the right practices to strengthen our mindset. It can often be too easy to shrug off meditation or to say we don’t have time for journaling, yet these activities can be transformative tools if we are willing to invest in ourselves.

For this episode of Absolute Advantage, my guest is Tommy Baker. Tommy is a writer, keynote speaker, coach, and author. He is the host of the Resist Average Academy and the companion podcast of the same name, and he is the CEO of Tommy Baker Fitness. His goal is to help empower others by setting them on a more mindful, purpose-driven path. Tommy believes in limitless human potential and in the long-term transformational power of emotional intelligence and emotional resilience.

During the episode, Tommy shares how he realized that his own life was on a path he didn’t want, and he discusses the steps he took to change his mindset. He offers strategies to help you find clarity of purpose, and he explains why clarity is one of the true keys to being a more effective leader or entrepreneur. I hope you are engaged and enlightened by Tommy Baker’s wisdom and that you are able to implement his strategies into your own life.

Ways to contact Tommy Baker:

Jul 17, 2019

Juliana Stancampiano is the CEO of Oxygen, business leader, and strategist whose work involves helping business leaders and their teams modernize workplace education. With more than 15 years of experience, Juliana has helped leaders translate their company’s sales and business strategy into tangible achievements for people in sales, service and delivery, and retail channels. Juliana is the author of Radical Outcomes: How to Create Extraordinary Teams that Get Tangible Results.

In her role as CEO, she and her teams partner with clients in large companies including Fortune 500 companies like Microsoft, Sony, Big Fish Games, Starbucks, Expedia, Western Digital, and many more. As a business development and strategy expert, Juliana believes in helping unburden themselves of distractions and challenges so that they can better focus, excel in their jobs, and create success for themselves and their organizations.

Juliana believes that building and supporting great teams and giving them the resources and support they need to thrive is the key to business success. Part of her work involves helping organizations find ways to maximize the potential of their teams while making the workplace be an enjoyable experience rather than a grind.

Many companies say “our people are our greatest resource”, but the sad fact is that too few companies behave that way. Strong, cohesive, effective teams can accomplish incredible things, but many companies don’t give enough thought to how to best support their employees and structure their teams to maximize their success.

For this episode of Absolute Advantage, I was joined by Juliana Stancampiano. Juliana is the CEO of Oxygen, a consultancy that helps Fortune 500 businesses strategize, modernize, and enable their employees for success. Juliana is also the author of Radical Outcomes: How to Create Extraordinary Teams that Get Tangible Results, where she offers readers a blueprint for a new way of collaborative, fast-paced and highly effective working using modern tools and strategies.

On this episode of Absolute Advantage, Juliana shares why the modern workplace has changed and collaborative team efforts will be the key to business success and innovation going forward. She shares why the “old” way of doing things can’t keep up with today’s highly stressful, distracted, competitive environment, and she offers strategies for creating camaraderie and a supportive environment where teams can flourish. I hope you find tremendous value from Juliana’s knowledge that you can implement into your own teams.

Ways to contact Juliana Stancampiano:

Jul 10, 2019

Arthur Joseph is the founder and chairman of the Vocal Awareness Institute, and he is widely considered to be one of the world’s foremost communication strategists and authorities on the human voice. Arthur’s stated mission is to “Change the World Through Voice”. His trademarked, proprietary voice and leadership training program, Vocal Awareness,™ is a program to teach a mastery of communication skills to enhance a student’s leadership and personal presence. Arthur’s Vocal Awareness uses body language techniques, vocal warm-ups, and storytelling.

Arthur’s clients are leaders in politics, business, entertainment and broadcasting, hospitality, athletes, motivational speakers, life coaches, actors, and singers including globally recognized talents such as Angelina Jolie, Sean Connery, Tony Robbins, Stephen Covey, Jerry Rice, Kareem Abdul-Jabbar and more. Prior to founding the Vocal Awareness Institute, Arthur served as faculty at the University of Southern California School of Theatre, a visiting professor at the New York University Graduate Extension program, and a visiting artist at Yale and George Washington Universities.

At a young age, Arthur recognized that he had a talent for hearing and interpreting tonal and non-verbal cues in the spoken word, and he also recognized the power of speaking with awareness of these cues. Arthur was able to cultivate this talent and teach others to be more aware of their speech. Much of leadership is convincing others to see things the way you see them, and a clear, confident and powerful voice can be an incredible tool that any leader can take advantage of.

Most of us speak automatically, using our words to convey our intent. Few of us give much consideration to how we deliver those words. Or worse, we confuse having a powerful voice with having a loud one. The truth is that how we deliver our message is just as important to our leadership as what the message contains.

For this episode of Absolute Advantage, I was delighted to be joined by Arthur Joseph. Arthur is the founder and chairman of the Vocal Awareness Institute, and he is widely considered to be one of the world’s foremost communication strategists and authorities on the human voice. Arthur works to teach others how to deliver powerful and effective messages by being more aware of the way they speak. Through his Vocal Awareness program, he helps leaders and influencers from all walks of life become more effective communicators.

On this episode of Absolute Advantage, Arthur demonstrated some of the powerful exercises he teaches, and he shows how speaking with awareness and intentionality can amplify the message in the words you speak. He explains how altering the way you speak can help empower you and give you a tremendous sense of confidence. And he explains how speech plays a profound role in effective leadership. I hope you are as surprised and enlightened by Arthur Joseph’s wisdom as I was during our conversation.

Ways to contact Arthur Joseph:

Jul 3, 2019

Steve Gordon became CEO of an engineering consulting firm at age 28, and he grew the firm's revenue by ten times in just twelve years. He's invested the last twenty years in the study and application of selling high-ticket services. He is the editor of four business newsletters read by thousands of CEOs, professional practitioners, entrepreneurs and sales pros around the world. Steve consults with businesses in thirty different industries, all selling high-ticket products and services in high-trust selling environments. He is a bestselling author, the founder of The Unstoppable CEO, and the host of the podcast of the same name.

When Steve began his role as CEO of his engineering consulting firm, he knew nothing about marketing or selling services. Steve quickly recognized the need to study sales and marketing as a way to attract new clients and keep his business thriving. Steve now shares the hard-won lessons he learned with other CEOs and growth-minded professionals through his consulting business.

Steve recognized that the same "sales" skills that work so well for product-based businesses tend to be detrimental to selling a service. Sales pitches are fine for getting a customer interested in your product, but they won't help you become someone's trusted advisor. That's why Steve developed the Unstoppable CEO and fine-tuned his marketing strategies to be tailored solutions for service firms.


As the leader of a service-based business, the challenges you face are often very different from those of a product-based company. Growing your business has added layers of complexity because you and your team are your company's product. Marketing yourselves can be challenging, but your business can't grow or thrive without leads and without new clients.

For this episode of Absolute Advantage, my guest is Steve Gordon. Steve knows firsthand the challenge of leading and growing a service-based organization; when he was just 28 years old, he became the CEO of the engineering consulting firm he had worked at since college. One of the biggest challenges Steve faced as CEO was that he had gone to school for engineering, not marketing. He didn't know how to effectively sell his company's services, so he began studying. Thanks to his hard work and dedication to learning effective marketing processes, he was able to grow his firm's revenue by ten times in his twelve years as CEO. Today, Steve and his team work with other business leaders to help them achieve those same remarkable results.

On this episode of Absolute Advantage, Steven shares the major marketing challenges service-based firms face, and he outlines the strategies he and his team employ to help them overcome these challenges. He discusses the importance of narrowing your focus to marketing to the right clients rather than to anyone with "a heartbeat and a wallet". He talks about why improving your offer and being more valuable to your clients matters. And he shares organic and engaging marketing strategies that your prospective clients will actually appreciate. I hope Steve Gordon’s wisdom helps you supercharge your marketing.

Ways to contact Steve Gordon:

Jun 26, 2019

Krister Ungerböck is a keynote speaker, CEO coach, and global expert in the Language of Leadership. Krister served as CEO of one of the largest family-owned software companies in the world before he retired at age 42. As a global CEO, Krister did business in 40 countries around the world and led hundreds of employees across 8 countries. With truly remarkable employee engagement rates of 99.3%, Krister won five consecutive annual Top Workplace Awards.

As a keynote presenter, Krister's highly sought and engaging wisdom addresses today's most pressing topics such as employee engagement, winning the war for talent, retaining high-potential employees, developing leaders, and business growth. He shares the hard-won skills he developed through his time as a CEO, with a particular focus on the importance of emotional intelligence.

Krister’s upcoming book The Language of Leadership: Words to Transform How We Lead, Live and Love offers business leaders a way to learn a powerful new language of leadership that allows them to speak in a more impactful and emotionally intelligent way. Krister’s methods can help maximize employee engagement, productivity, business growth, and talent retention. The Language of Leadership gives business leaders a simple, straight-forward and practical way to become a better boss.


“It’s not what you say, but how you say it.” Think about it, how many times have you heard that expression in your life? Even so, how often do you stop to consider not just your message but how you are communicating it? Are your words being received as you intended them?

My guest for this episode of Absolute Advantage is Krister Ungerböck. Kirster is an award-winning leader, keynote speaker, CEO coach, and a true expert in the Language of Leadership. Kirster believes that one of the most powerful ways we can level up our leadership is through emotional intelligence and in learning to understand how our choice of language impacts and sometimes alters the message we are communicating to our teams. In Krister’s upcoming book The Language of Leadership: Words to Transform How We Lead, Live and Love, he outlines many of the techniques he has used himself to become more aware of his own language and how it impacts those around him, both personally and professionally.

On this episode of Absolute Advantage, Krister shares smart tips and strategies for identifying and altering the language you are using as a leader, and he explains why emotional intelligence and language choice matters so much for employee engagement and morale. He discusses how the language skills he teaches others can be applied to all aspects of our lives, both professionally and personally. And he shares wisdom from his upcoming book on steps we can take to become more conscious of the language we are using in our interactions with others. I hope you learn much from our conversation that you can implement into your own leadership.

Ways to contact Krister Ungerböck:

Jun 19, 2019

Johnny Wimbrey is an internationally-acclaimed talk show host, motivational speaker, and the bestselling author of From the Hood to Doing Good and co-author of several volumes of Multiple Streams of Inspiration and Conversations on Success. His mantra, "Say Increase!" is repeated all around the world by dedicated and enthusiastic audiences, and his remarkable rags-to-riches story has inspired people from countless countries around the world.

Johnny's early life consisted of living in a battered women's shelter with his single mother. He was first exposed to illegal drugs at eight years old, and by the time he was fourteen, he was selling them. However, despite this incredibly difficult childhood, Johnny decided he was meant for a better life. He completely turned his life around and, starting from rock bottom, he was able to build an immensely successful life for himself and others. Today he is a celebrated and inspiring speaker and, along with his wife, founded Wimbrey Worldwide Ministries, a nonprofit organization that has built six schools in Central America and has helped to fund water purification systems to provide clean drinking water for communities in Africa.

Johnny’s life story is one of truly overcoming adversity to achieve greatness, and now he works to share his message that it doesn’t matter what race, religion, background or economic situation, everyone can find true success, wealth and happiness.


As you know, my goal with the Absolute Advantage podcast is to help you become the best leader you can be, to help you create a powerful Ripple Effect that positively impacts those around you, and to inspire you with stories of great leaders who have overcome their own challenges and found true success.

That’s why I’m so delighted to introduce you to Johnny Wimbrey. Johnny is the very definition of a rags-to-riches story; he started life with no advantages and many obstacles, but he was able to turn his life around through optimism, determination, and force of will. Today, he shares his profound story with the goal of inspiring others to realize that they aren’t limited by their surroundings and situation. Johnny is a speaker, author and thought leader who overcame some of life’s most significant difficulties to rise into his own success.

On this episode of Absolute Advantage, Johnny shares his deeply personal story of overcoming adversity and achieving greatness. He lives his life as an example that your past doesn’t dictate where you are going and that you can change the course of your own destiny. He shares how the first step on his journey was personal forgiveness, and he discusses how he managed to change his entire mindset to focus on his potential rather than his limitations. I hope you enjoy my conversation with Johnny Wimbrey and that you are as inspired by his powerful story and the Ripple Effect it has created as I am!

Ways to contact Johnny Wimbrey:

Jun 12, 2019

Regan Hillyer is a multimillionaire global changemaker, thought leader, entrepreneur, philanthropist, global speaker, and mindset coach. Regan is the founder of Regan Hillyer International, a company that offers clients personal development and business training. Regan has helped thousands of clients and has impacted millions using her unique mindset tools. She is also the author and co-author of several books, including The Abundance Codes: Fifty-Two Codes to Unlock Abundance in Every Area of Your Life.

Regan strongly believes in the power of mindset changes as a catalyst for incredible personal, professional and financial growth. Regan’s specialty is in helping experts uncover their true message and launch powerful personal brands that both make an impact and leave a lasting legacy. After originally preparing to be an architect, Regan had a powerful “aha!” moment and realized that she was on the wrong path in her life. Her second “aha!” moment came when she realized that to become truly successful she would need to invest in herself and evolve her own mindset. Today, she has helped thousands of people build multiple six- and seven-figure businesses, location free, using the incredible mindset tools and strategies she developed for herself.

Regan is an incredible thought leader and is living proof that her methods work. She has been able to turn her company, Regan Hillyer International, into a thriving multi-million dollar business using the very principles that she teaches others. She believes that 80% of the work you need to do to find true success is internal, and only 20% involves external strategic action.

Do you ever feel like you keep running into a wall, no matter what you do? Have you tried to work on personal development but feel you’ve made little progress? Or have you ever wondered if your life is on the wrong path and that you are meant to be doing something else, something more impactful and meaningful?

Regan Hillyer knows what that feels like. Regan grew up in Auckland, New Zealand and was fully prepared to become an architect… until a lecturer had the class envision what their lives as architects would look like in 20 years. Suddenly, Regan realized she was on the wrong path, so she left school and began searching for a greater purpose. However, through all of her attempts, nothing seemed to work, and now she was $100,000 in personal debt for mentors, coaches, seminars, and programs with little to show for it. It all changed when a coach told her that 80% of her success was related to mindset and only 20% was related to actions she was taking externally. Today, Regan is leading a multiple seven-figure business that teaches others to reshape their mindsets in the same way she did.

On this episode of Absolute Advantage, Regan shares her powerful personal story and discusses the methods, tools, and processes she uses to help her clients “rewire” their mindsets, release their personal limitations, and step into a life of true abundance and success. Regan shows us that our mindset can either elevate us and help us break through to the next level, or hold us back with (usually false) internal limiting beliefs. I hope you will listen to the episode and embrace Regan’s remarkable wisdom in your own life!

Ways to contact Regan Hillyer:

Jun 5, 2019

Matt Sandrini is a high-performance and business coach, Amazon bestselling author, and an expert in time management and productivity. His coaching helps entrepreneurs find the results they are looking for through clarity, structure and accountability. He helps his clients reduce their stress, improve the productivity of their workday, and get more accomplished in less time.

Matt is the founder of Time Zillionaire, a website and program designed to help entrepreneurs and business leaders cut through the endless minutia we tend to get trapped by, and instead learn to focus on those few activities that will actually benefit our quest for success and happiness. Quick weekly emails provide actionable tips and strategies and offer readers easy access to Matt’s wisdom. Matt is also the author of Invest Your Time: Work Less, Achieve More, Master Your Life, where he outlines many of the strategies he teaches to his clients.

Matt learned early in his own entrepreneurial career to question the value of his time and the activities he was spending it on. When he began his first business, he recognized that he was focusing on the wrong activities and putting in too much time for too little value. That was when he began learning to refocus his priorities and better manage his time, and today he shares those valuable practices and habits he developed for himself with other business leaders and entrepreneurs.

It takes a mix of many different ingredients to find success as a business leader: money, the support of your team, professional and social connections, the list goes on and on. But there is one precious resource that could be said to be more valuable than the others. This particular resource is always in short supply, and there is really no way to get more when you run out. Of course, I’m talking about time. Balancing your time can easily be a constant struggle and source of stress for any business leader. It seems that there are always countless things jostling for your attention, so how do you know where you can best spend this precious resource?

Meet Matt Sandrini. Matt is a business coach, Amazon bestselling author, and a time management expert. Matt believes that the key to finding true success as a business leader or entrepreneur is learning to cut through the static and focus on the activities that truly matter and best contribute to your happiness and success. In his own entrepreneurial career, Matt had to learn to refocus his efforts and make the most of the time available to him, and now he teaches others the valuable skills he developed.

In this episode of Absolute Advantage, Matt shares his strategies for determining where you are spending your time and discovering all the places you are losing it to unhelpful, unnecessary activities. He offers up sensible strategies and insights for maximizing the amount of time available to you and accomplishing as much as possible in as short an amount of time as you can. Your time is incredibly valuable, and I hope you’ll spend a little of it listening to my conversation with Matt Sandrini and learning from his incredible time-saving wisdom!

Ways to contact Matt Sandrini:

May 29, 2019

Michelle Tillis-Lederman is a recognized speaker, trainer, leadership coach and consultant, and author. She was named by Forbes on their list of “25 Professional Networking Experts to Watch.” Through her company, Executive Essentials, Michelle works to help national and global businesses, organizations and individuals build stronger relationships. Michelle has been featured on NBC, CBS, the New York Times, Forbes, Working Mother Magazine and many other high profile publications and news outlets. Prior to her current work, Michelle served as an NYU professor, financial executive and CPA.

Michelle’s newest book, The Connector’s Advantage: 7 Mindsets to Grow Your Influence and Impact, seeks to help readers learn to more effectively communicate, form and cultivate relationships, and ensure that their voices are heard, through smart strategies and sage advice from more than two dozen experts in the area of communication and relationship-building.

Michelle Tillis-Lederman is truly an expert in the art and science of building better relationships and becoming a Connector, and I hope that you will listen to her wisdom and apply it to your own role as a business leader.

As business leaders, we live and die by our relationships to the people around us. Whether they are our clients, our peers, or the teams we lead, our relationships to the people we work with professionally can either drag us down or elevate our leadership to new levels of success.

I want to introduce you to Michelle Tillis-Lederman. Michelle is an expert in strengthening those key relationships that are so important to our role as business leaders. Through extensive professional experience and research, Michelle has mastered the art of creating, growing and strengthening relationships, and she has helped many high-profile organizations create more successful, impactful and effective teams.

In this week’s episode of Absolute Advantage, Michelle discusses her background in every aspect of the finance industry and her interest in creating stronger connections between members of organizations. She explains why anyone can become a Connector, someone who serves as the catalyst for stronger relationships in everyone around them. She describes the different types of connectors and their various strengths, and she shares tips and strategies for strengthening your own relationships with others and becoming a true Connector.

How to connect with Michelle Tillis-Lederman:

May 22, 2019

Harry Maziar’s career as a business leader has been long, successful, and storied. Harry served as the President of Zep Manufacturing Company, a division of National Service Industries, for 27 years. Prior to his role as President, Harry served as the company’s first director of sales, where his leadership helped to create double-digit growth consistently for two and a half decades.

In recent years, Harry has served on a number of business and community boards for both for-profit and charitable organizations. He is also the author of Story Selling: Sage Advice and Common Sense About Sales and Success, where he offers a collection of entertaining and informative stories as a mechanism to teach the key principles of sales in a memorable and engaging way. Harry’s passion is to inspire and empower others to pursue their life’s purpose and find true success.

Harry Maziar’s wisdom, experience and talent for sales and leadership can be valuable tools for your own pursuit of being the most effective leader you can be. I hope you will listen to the episode and absorb Harry’s teachings.

As leaders, we’re always looking to better ourselves, strengthen our leadership, and inspire those around us. That focus and drive to constantly be improving is a key ingredient in becoming a great leader. And one of the many ways that we can learn important lessons is through stories

Today I’d like to introduce you to master storyteller Harry Maziar. Harry is a business leader and salesperson with a proven track record of success. As both director of sales and, later, President of Zep Manufacturing Company, Harry led his company through an incredible period of growth and prosperity over the span of his career. Harry is also the author of Story Selling, in which he shares powerful, entertaining and inspiring stories of sales and leadership.

In this episode of Absolute Advantage, Harry discusses the importance of storytelling as a way to transfer knowledge in a memorable way. He talks about the qualities of a leader and the critical role that clear communication serves in leading others and bringing them to your way of thinking. And he shares his thoughts on mentorship and the importance of paying it forward. Harry Maziar is a thoughtful, genuine and entertaining storyteller and a truly exceptional leader.

Additional Resources:

May 15, 2019

Petra Velzeboer is an international keynote speaker, psychotherapist, mental health consultant, executive coach, and podcast host who is dedicated to helping others through developing empathy in the workplace to create stronger connections with our teammates and improve the productivity of our organizations.

Petra’s own remarkable story is one of triumph in spite of the odds being stacked against her. Having been raised in a cult, Petra experienced a level of abuse and control that led her to develop addiction problems and ultimately consider suicide as her only way out. However, Petra was able to overcome these incredible challenges, conquer her addiction issues, and attain an education that was denied to her as a child growing up within a religious cult.

Petra shares her powerful and inspiring story in an effort to help lift others up and promote kindness and compassion. She believes greatly that empathy, authenticity and connection are the keys to making the world a better place and to allow us, both individually and as a society, to achieve our full potential.

Inspiration, motivation and empathy can come from many sources. These sources can be uplifting stories of human love and compassion, or they can come from a darker place of overcoming the most difficult of life’s challenges. But, no matter the source, we can draw on these stories to lift ourselves up, inspire ourselves, and better understand ourselves and the world around us.

I want to introduce you to Petra Velzeboer. Petra is a psychotherapist and mental health consultant, and she also works as an internationally respected keynote speaker and executive coach, as well as hosting her own podcast, Adversity to Advantage. Petra’s story is a remarkable tale of falling all the way to rock bottom and then climbing back up again through perseverance, willpower and hope.

In this episode of the Absolute Advantage podcast, Petra shares her emotional story of growing up in a religious cult, being subjected to brainwashing and intense punishment, turning to substance abuse to deal with the internal hurt and turmoil, and eventually overcoming all of these obstacles to find true success and happiness. Petra’s story is deeply personal, powerful, and inspiring. Petra also discusses her role as a mental health professional and the vital importance of mental health and self-care as a leader.

Ways to contact Petra Velzeboer:

May 8, 2019

Dr. Daphne Scott is a leadership coach and corporate development expert with more than two decades of experience working with organizations. In addition to her own extensive coaching and leadership training and her degrees in Applied Positive Psychology and Physical Therapy, Daphne leans on her background in theater with the Second City Improvisational Conservatory Program to strengthen and diversify her coaching.

Daphne is a Certified Professional Co-Active Coach, certified Hendricks Coach, a founding member of the Conscious Leadership Group, as well as a member of the International Coaching Federation. She has also studied with top-level executive coaches, consciousness experts and organizational psychologists.

Daphne believes that one of our key roles as leaders is to equip and enable the people around us to succeed. This involves spending the time and effort necessary to help them identify their natural abilities, and it also involves putting them in positions that best leverage those abilities. It requires us to recognize and appropriately respond to the thoughts, feelings, fears and questions our team may experience.

A goal we all have in common is our ongoing work to become better, stronger leaders. It’s why I created the Absolute Advantage podcast, to help you obtain the skills and wisdom of other great leaders so that you can achieve your maximum potential.

That’s why I want to introduce you to Dr. Daphne Scott. Daphne is a leadership coach and corporate development expert par excellence. Daphne believes that we have the ability to equip our teams with the skills and motivation needed to truly excel in their roles… but only if we ourselves step into our own potential as leaders.

In this episode, Daphne discusses the importance of understanding the thoughts and feelings our team members experience, and she shares her five key relationships that we as leaders should develop: our relationship to time, to money, to ourselves, to our friendships, and to the unknown. By strengthening those relationships and by taking proper care of ourselves, we can then create that all-important Ripple Effect in our team.

I hope you will listen to the episode and embrace the remarkable insights Daphne Scott shares during our conversation. Daphne’s wisdom is an amazing road map you can follow in your quest to become an unstoppable leader of an incredible team!

Ways to contact Daphne Scott:

May 1, 2019

Laura Gassner Otting is a professional keynote speaker, respected author, and successful entrepreneur. She helps innovators, idealists, and iconoclasts get “unstuck” by providing the extra push they need to achieve extraordinary results.

Laura is the founder of Limitless Possibility and a founding board member of the Boston-based philanthropic group SheGives. Prior to her current work, she served as the founder and president of the Nonprofit Professionals Advisory Group for more than thirteen years. She also served as a Presidential Appointee in the Clinton White House, helping guide and shape AmeriCorps. Laura is the author of several successful books including Mission Driven and Transitioning to the Nonprofit Sector, and her latest book is called Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life.

Laura is a strong believer in not letting others put you in a box and hold you back. She believes that we all have limitless potential within ourselves to set our own definition of success and then achieve that success by breaking through walls and finding our own path through life. Limiting thoughts, whether from ourselves or others, have no place in Laura’s philosophy. She truly believes that self-empowerment is the key to unlocking our true potential and becoming limitless.

All of us have certain limits and expectations placed upon us from the time we come into this world. Whether it’s the parent that pushes us to go to medical school, or the teacher who tells us we aren’t capable, or the well-intentioned family member who warns us against pursuing our dreams, outside pressures are a constant anchor that too often weighs us down.

Laura Gassner Otting wants to free us from that weight. Laura is a professional keynote speaker, author and entrepreneur who believes in the hidden potential present in every person. Laura believes in helping people achieve consonance, the state of aligning what they do with who they are. Through her four C’s (calling, connection, contribution, control), Laura helps people break through their limits and achieve success, no matter how they define it for themselves.

In this episode, Laura discusses her career journey and shares how she “accidentally” became a keynote speaker. She shares strategies and insights from her new book, Limitless, with the goal of helping her readers get “unstuck” from the roadblocks they face and break through to a new level of success, prosperity and empowerment. She teaches people that success is not a list of boxes someone else creates for you to check off, success is however you define it.

As business leaders, from time to time we can all use a reminder that our limitations are illusions and that our goals are within our reach. I hope you’ll listen to the episode and share in Laura Gassner Otting’s remarkable wisdom.

Ways to contact Laura Gassner Otting:

Apr 24, 2019

Tristan White is the founder and CEO of The Physio Co., a unique healthcare business focused on delivering exceptional physical therapy for seniors that ranked number one on BRW’s list of Australia’s 50 Best Places to Work in 2014, and has consistently been placed on the list for ten consecutive years. He is also the author of the book Culture is Everything: The Story, Secrets & Systems of a Startup That Became Australia’s Best Place to Work.

Tristan is a qualified physical therapist who began his career working in a nursing home. He had originally hoped to work in athletic physical therapy, but after his experience at the nursing home he recognized an immediate and urgent need for a service that could help senior citizens stay mobile, safe and happy.

Tristan built his business from the ground up on a foundation of strong culture, and his own experiences have evolved into his “Culture is Everything” system that helps other business leaders develop a world-class culture in their organizations. The four pillars of Tristan’s system can help any business become a great place to work, and that can lead to increased team efficiency, motivation and morale.

One of the primary things that can elevate your business into a great business is its culture. A strong culture and clear values provide many different benefits to an organization, and it is often the starting point for the Ripple Effect that you’ve heard me speak about so many times. But a great culture is more than a plaque on the wall. It’s something that is found deep within the DNA of the business and its leadership.

Tristan White knows the importance of culture. Tristan is the founder and CEO of The Physio Co., an Australian business that helps bring effective physical therapy to elders and helps them maintain their mobility, safety and independence. The Physio Co. has been rated among the best places to work in Australia for ten consecutive years and even topped the list in 2014, and the main reason is its powerful culture and values.

In this episode, Tristan shares why he founded The Physio Co. and why he realized early on that the best way to grow his organization was through culture-focused and values-focused leadership. Through this commitment to culture, Tristan was able to grow his business from a one-person operation to a large and thriving team that is able to deliver over 200,000 consultations every hear.

I hope that you can derive great wisdom from the story Tristan shares during our conversation. His dedication to culture is something that can benefit every business in every industry. By making your culture an inextricable part of your business, you can begin a powerful Ripple Effect of your own. Please enjoy the episode.

Ways to contact Tristan White:

Apr 17, 2019

Terry A. Smith is the Lead Pastor of The Life Christian Church (TLCC) in West Orange, New Jersey. TLCC has grown from a small 54-member congregation to nearly 3,000 members over the course of 27 years. TLCC is widely recognized for the diversity of its membership as well as its powerful leadership culture.

Terry is also the co-founder of the New York City Leadership Center and has served as a board member or leader for many organizations. He is also a respected national and international speaker and the bestselling author of “Live 10: Jumpstart the Best Version of Your Life” and “The Hospitable Leader”.

Terry believes in the idea of hospitable leadership, defined as creating an environment of welcome that embraces diversity and inclusivity. In Terry’s opinion, hospitable leadership is the foundation of every other leadership style and structure. After all, if you don’t invite people in, you can’t hope to lead them.

There are many different styles of leadership, and there are countless leadership methodologies, courses, books, and seminars that each promise to teach you the secrets of becoming an effective leader. But you can’t be a leader if you have no one to lead, and that’s where hospitable leadership comes in.

Terry Smith understands this. Terry serves as the Lead Pastor of The Life Christian Church in New Jersey, and he is an expert in leadership. Terry practices hospitable leadership, which is the idea of creating a diverse and welcoming space for people, allowing them to be open and receptive to your message. Hospitable leadership is closely related to servant leadership, but it also serves as the necessary first step to fostering communication and building trust.

In this episode, Terry shares his thoughts on hospitable leadership and the profound effect it can have on your organization and your team. Hospitable leadership creates an empowering and safe environment that allows the Ripple Effect to flourish and work its magic.

I hope that you will listen to my conversation with Pastor Terry Smith and are able to absorb the incredibly valuable information and strategies he shares. Terry’s thoughts on hospitable leadership will allow you to lay the foundation of openness and trust that is critical for any business leader to be able to more effectively guide their teams. Please enjoy the episode.

Ways to contact Terry A. Smith:

Apr 10, 2019

Lila Stewart is the co-founder of Hari Mari, a high-end flip flop brand sold in stores like Nordstrom, Neiman Marcus, Zappos, and by hundreds of other retailers as well as through the company’s own website. These flip flops are made with high-quality materials and feature bold, bright colors and extreme comfort. They have been featured in Forbes Magazine, Vogue Paris and Business Insider among other global media outlets. Hari Mari believes in the Ripple Effect, donating 1% of their sales to the fight against pediatric cancer.

Lila’s journey began in Jakarta, Indonesia, where she and her husband lived for three years. During her time there, Lila volunteered for human rights organization American Women’s Organization of Jakarta. Upon returning to the United States, Lila and her husband realized how stale and low-quality the flip flops available here were, so they set about revitalizing the market with their own high-quality brand. Lila’s philanthropic roots continue today with Hari Mari’s donations to pediatric cancer research.

Lila believes that great leadership stems from lifting up the people around her, treating everyone with fairness, and tackling every challenge with a positive outlook. Lila Stewart is a phenomenal example of how the Ripple Effect can bring lasting, positive changes that go far beyond the profitability of a business and extend outward to the community at large.

What makes a strong business leader? Certainly, guiding the organization toward success is a factor, but an exceptional leader is also a champion for positive company culture, employee engagement and satisfaction, and a sense of family and community. An exceptional leader uses the Ripple Effect to not just run a business but to make lasting positive changes to everyone around them.

Lila Stewart understands that the role a leader plays goes far beyond the bottom line of the business. Lila and her husband co-founded Hari Mari in an effort to bring a quality product to a stagnant and uninspired market. In doing so, they have built a strong organization that offers great value to its customers, takes care of its employees, and gives back to its community through giving a portion of its sales to the fight against pediatric cancer.

In this episode, Lila shares how the idea for Hari Mari came about, and how her philanthropic spirit became interwoven in the company’s culture from its beginning. Lila discusses how her gratitude, mindfulness and passion have all contributed to her success as a leader and to the success of Hari Mari itself.

As you know, I deeply believe in the tremendous power of the Ripple Effect. It is one of the guiding principles of my own work and one of the main themes of the Absolute Advantage podcast. Lila’s story is an excellent example of why the Ripple Effect is such an incredible force and how it can enrich our organizations and our lives. I hope you enjoy my conversation with Lila and are inspired to allow the Ripple Effect to work its magic for you.

Ways to contact Lila Stewart:

Apr 3, 2019

Steven Griffith is a respected author and speaker, researcher, performance expert, and a leading authority on the connection between time, productivity and performance. In his work, he recognizes that our use of time is a major indicator (and driver) of our success as business leaders.

Steven is also the author of the new book The Time Cleanse: A Proven System to Eliminate Wasted Time, Realize Your Full Potential, and Reinvest In What Matters Most. In the book, Steven teaches valuable time management skills and helps readers reframe their relationship with time, maximizing the potential of the time they spend. For more than 20 years, Steven has worked with CEOs, entrepreneurs, athletes, business executives, celebrities and other high-profile clientele across the globe.

Steven believes that we are wasting tremendous, reclaimable amounts of time without even realizing it. His own work with his clients has shown that the average person can reclaim ten, twenty, even up to forty hours a week from pointless activities, distractions, unnecessary conversations and other insidious “time toxins” that don’t reward us for the time we spend on them. We can save those wasted moments and channel them into things that matter, making us happier and more productive.

How many times in your week do you find yourself wishing you had more time in your day to be more productive? How often do you say “I don’t have time for that right now”? How often do you catch yourself wishing you had more leisure time or more time to focus on the things you enjoy?

Steven Griffith has the solution that will allow you to reclaim more precious time in your week. Steven is an expert in time management, and he has helped high-profile clients all over the world recover time that would otherwise be wasted. Steven has identified “time toxins,” distractions and other unproductive wastes of time that we can easily sacrifice hours of our week too, without even realizing that we’re doing it.

In this episode, Steven shares valuable strategies for identifying your unnecessary time sinks and then reclaiming your time from them. You are going to be shocked when you realize exactly how much of your valuable time is being wasted on time toxins throughout your life. Learn from Steven’s wisdom and, instead of asking yourself where the time has gone, start asking yourself what you’re going to do with all those reclaimed hours!

Ways to contact Steven Griffith:

Mar 27, 2019

Elise Keith is the self-described “Meeting Maven” and the author of Where the Action Is: The Meetings That Make or Break Your Organization. She is the co-founder of Lucid Meetings, a consultancy that helps organizations develop and scale effective meeting habits.

Elise is also the “Ask the Meeting Maven” columnist for Inc. Magazine, where she has written numerous articles on holding more effective and productive meetings. Prior to co-founding her company, Elise worked in the software industry for more than a decade.

Elise believes that it is possible to conduct business meetings that are engaging, enjoyable and productive. She has dedicated herself to helping other organizations turn their meetings from boring-but-mandatory workday intrusions into dynamic, energetic and useful tools to help simplify communications and get things done.

Meetings. We all know them as a “necessary evil” that we are forced to endure during our work week. The broadly-held consensus is that they are disruptive, pointless, tedious and only serve to interrupt us. No one is ever excited about a meeting… right?

Elise Keith loves meetings. Elise is the “Meeting Maven” and co-founder of Lucid Meetings, where she helps her clients conduct better, more engaging, and more useful meetings. Elise believes that well-structured and well-conducted meetings can be a valuable communication tool for businesses of all kinds.

In this episode, Elise discusses some of the common complaints about business meetings and offers solutions that can transform meetings into powerful opportunities for engagement. Elise is also an advocate for the Ripple Effect, and she believes that with appropriate time-management skills and proper direction from leadership, meetings can become strong cornerstones of company cultures and values. Listen to the episode and learn from Elise’s remarkable insights into what business meetings too often are and what they can become through effective leadership.

Ways to contact Elise Keith:

Mar 20, 2019

Andie Kramer is a partner at international legal firm McDermott Will & Emery LLP, where she serves as the head of the Financial Products, Trading and Derivatives Group. She is also the founding chair and current co-chair of the firm’s Gender Diversity Committee. She has previously served on the Management Committee and Compensation Committee at McDermott Will & Emery. Outside of her practice, Andie is a nationally recognized advocate for the advancement of women, having helped countless women navigate obvious and subtle gender biases in their careers.

Al Harris was a founding partner of the law firm Ungaretti & Harris, which later merged into the national law firm of Nixon Peabody LLP. All served as managing partner and as a member of the firm’s Executive and Compensation Committees. Al recognizes the barriers that women often are forced to navigate in male-dominated settings. Together with Andie, Al co-authored “Taking Control: Women, Gender Stereotypes, and Impression Management”.

Together, Andie and Al feel strongly that the visible and invisible gender biases in today’s workplace culture can be overcome, and they believe that education and mentorship are the key to doing so. Especially in today’s #MeToo environment, it is more important than ever that organizations be prepared to reflect on their company cultures and bring gender equity to their workplaces.

It is a fact that our modern society is more aware of the prevalence of gender bias and workplace discrimination than ever before. But are we, as leaders, doing all we can to tear down gender barriers and recognize our own biases, whether external or internalized?

Andie Kramer and Al Harris are subject-matter experts with two very different perspectives on gender bias, but they share the same conclusions and beliefs on how to make workplaces be more fair, open, and equitable. Both are legal professionals, but while Andie has had to personally experience gender bias in her career journey, Al has recognized the problem as an outsider looking in. Despite their different viewpoints, they are both dedicated to raising awareness and educating organizations on how to handle these challenging issues.

In this episode, Andie and Al share their own points of view on gender bias and its detrimental effects on workplace health, culture and morale. From obvious and blatant discriminatory statements to more subtle microaggressions, from pay inequities to gender differences in mentorship opportunities, our “enlightened” modern society still struggles with the specter of workplace discrimination.

The ripple effect of leadership is a powerful tool, and Andie and Al believe it can be used to bridge the gender gap in the workplace. But gender bias is a systemic habit that has a way of embedding itself deeply into organizations, and the true challenge comes from doing the necessary self-reflection to break out of the cycle of bias. Listen to the episode, and learn how to recognize and respond to gender bias in the most effective way possible.

Ways to contact Andie Kramer and Al Harris:

Mar 13, 2019

Elise Auxier is an expert in leadership development. Elise helps her clients transform their limiting beliefs, reduce stress and gain clarity, and channel their passion and energy into their work in powerful new ways.

Elise is the owner of Gulfcoast Coaching and an International Coach Federation-certified professional executive and life coach. Elise is a certified master practitioner of the “Energy Leadership Index”, which she uses to help her clients better understand themselves and how their perceptions, attitudes, behaviors and beliefs either enhance or detract from their leadership abilities.

Elise believes that when we are under stress, we feel powerless and lethargic or angry and trapped in conflict. These emotions can follow us into our roles as leaders… if we allow these thoughts to dominate our behavior. Fortunately, this doesn’t have to be the case. If we take the time to understand ourselves and where we are in the “seven levels of energy”, we can reframe our stress into a more positive thought process that can aid us in our roles as leaders rather than limit us.


We all have stressful periods of our lives. Stress, in addition to its many well-documented effects on our health and wellbeing, can also reduce our energy levels. As business leaders, the last thing we need is a reduction in energy. But when we are feeling overwhelmed, what can we really do about it?

Elise Auxier has the solution. Elise is a life coach and expert in executive development, and she believes that we can learn to control our energy levels by deliberate internal awareness and action. We can reframe those stressors into positive motivators instead of anchors weighing us down. And as leaders, we can do the same for our team… if we know how to empower and support them.

In this episode, Elise shares the seven levels of energy that we move between throughout our day, and she explains how we can learn to control our thoughts to keep ourselves in the more productive higher levels, rather than being mired in powerlessness or anger over our frustrations. The energy we bring to our roles as leaders is critically important to our effectiveness, and another cup of coffee isn’t the solution when our energy levels begin waning.

You know how powerful the ripple effect can be, so it is incredibly important to break out of your old patterns and thought processes and bring high-energy focus to your interactions with your team. Listen to the episode and learn how to energize yourself and everyone around you!

Ways to contact Elise Auxier:

Mar 6, 2019

Karen Brown is an executive-level business and leadership coach, motivational speaker, author, and CEO. Her company, Velocity Leadership Consulting, brings exceptional leadership training to the C-suite with their high performance results-driven methods.

Karen knows a lot about performance. For almost thirty years, she dreamed of competing in the Ironman World Championships triathlon. Her internal voice kept telling her she couldn’t hope to compete, and so she continually set her dream aside… until the day she overcame her own limiting beliefs and challenged herself. She hired a coach and began training in earnest, and through passion and tenacity she crossed the finish line two years after she started her training.

In her journey from recreational athlete to world-class competitor, Karen was able to transform her limiting beliefs into “unlimiting beliefs” and unleash her potential by tapping into her subconscious mind. This became the foundation of Karen’s book, Unlimiting Your Beliefs: 7 Keys to Greater Success in Your Personal and Professional Life; Told Through My Journey to the Toughest Race in the World.


What are you capable of? Do you know your own limitations, or do you believe you can break through them and achieve the seemingly impossible? How much does your internal monologue hold you back? Is that little internal voice helping you, or hindering you?

Karen Brown allowed her little voice in her head to hold her back, through limiting beliefs about herself and her capabilities. Karen’s business career was on a great trajectory but she kept finding herself wondering if she was capable of more. Watching the Ironman triathlon was profound for Karen, and she had a burning desire to become a competitor herself. But, as her little voice reminded her, surely she couldn’t hope to race against world-class athletes…

After 28 years of listening to her internal voice tell her she couldn’t, Karen had enough. She stepped out of her comfort zone, hired a coach to help her go from recreational athlete to true competitor, began tapping into her subconscious mind to change her internal voice, and turned her limiting beliefs into “unlimiting beliefs”. And two years later, she was crossing the finish line of the Ironman triathlon.

In this episode, Karen gives us a firsthand account of how she conquered her limiting beliefs and ultimately did the thing she had once thought impossible. She explains the control our subconscious minds have over us, and she outlines how she reprogrammed her little internal voice to support instead of hinder. I hope you’ll listen to Karen’s awe-inspiring journey of physical and emotional self-awareness and allow it to help you conquer your own “I could never do that” limiting beliefs!

How to connect with Karen Brown:

Feb 27, 2019

Paresh Shah is a remarkable person. He is the CEO and co-founder of Lifters, an organization promoting a new model of business leadership that seeks to strength leaders and their teams, promote employee engagement, value diversity, and develop purpose and social responsibility. He is the co-founder and Chief Strategist of the Non-Obvious company, an organization specializing in innovation and out-of-the-box thinking.

Paresh is a global thought leader, having conducted business in 30 countries across the world. He is a keynote speaker, and has spoken at TedX Hong Kong, SXSW and an extensive list of other impressive venues. His work has been published in Inc. Magazine and Forbes, and he has been recognized by both the United Nations and His Holiness the Dalai Lama as a true force for international peace and compassion. Additionally, Paresh is a trained and respected mindfulness yogi.

A cornerstone of Paresh’s work lies in the belief that business leaders are uniquely positioned to make a lasting, positive impact on their organizations, teams, customers, and communities. Through compassion, mindfulness, and purpose, we can become stronger in every aspect of our lives.


“Lifter Leadership” is a fascinating business leadership model developed by Paresh Shah, that seeks to bring an enlightened attitude of mindfulness, purpose and happiness to organizations, strengthening them from the inside out. Lifter Leadership can apply to everyone in an organization whether they are a part of the C-suite or not. From the CEO to the receptionist, everyone can benefit.

Paresh Shah developed his Lifter Leadership model after integrating his business and engineering background with his meditative philosophies as an experienced yogi. This multifaceted leadership program addresses many of the most common problems found in the existing force-driven and control-oriented model of today.

In this episode, Paresh shares his unique and personal journey and how he came to integrate his engineering background and love of business with his mindfulness training and spiritual philosophies. Paresh discusses how his Lifter Leadership can be a positive force for change in any business.

The ripple effect is a powerful catalyst for touching the lives of those around you, and Paresh Shah’s Lifter Leadership is a fantastic example of the ripple effect at work. Listen to the episode and see how you can invoke the transformative powers of the ripple effect to strengthen your own leadership!

Additional Resources from Paresh Shah:

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