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Absolute Advantage Podcast

The Absolute Advantage is about learning from some of the world’s most successful entrepreneurs, leaders, and achievers at the top of their game. When chasing your dreams, a lot of times there isn’t a need to reinvent the wheel. Instead, shorten your path to success by learning from the stories, strategies and concepts shared by our guests. Then shorten it even further by learning about amazing resources (books, webinars, tools, software, events, coaching, etc.) that should be on your radar. You are not alone in the challenges you face! It's my mission to help you walk away with at least one idea you can apply each episode and to offer content that inspires, encourages and helps you grow and progress QUICKLY both professionally and personally.
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Now displaying: February, 2018
Feb 28, 2018

Known worldwide as The Millionaire Marketing Mentor®, Adam Urbanski is the go-to guy for coaches, consultants, and other successful service professionals who want to attract more clients, convert more high-value sales, build an authority brand, and grow a lifestyle business that makes a bigger impact while generating more income.

His clients and students often double, triple, and even 10x their business – some in as little as 90 days!

Adam started out with only $194 and a limited ability to speak English but was able to build and sell his first 7-figure business in less than 10 years.

Today Adam influences over 100,000 coaches, consultants, speakers, experts, online marketers and entrepreneurs worldwide, teaching them how to transform their limiting, time-intensive businesses into automated money making machines that Attract Clients Like Crazy®.

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We all face fear. It doesn’t matter who you are. It doesn’t even matter how successful you’ve been in your career. The Imposter Syndrome or the Fraud Factor or whatever you want to call that little voice that tells us we aren’t good enough or smart enough … it comes knocking for us all and keeps us from taking that next step forward.

Why does this happen? My guest Adam Urbanski says it’s all about self-confidence. There are so many people out there with the skills to reach the next level, but they just don’t have the confidence to put themselves in new situations.

But Adam has a great strategy for fixing that. Whenever he isn’t feeling confident, he uses a psychological trick he calls outing himself.

“The minute you out your fear, you disempower it. It’s gone.”

I think that’s just brilliant for a number of reasons.

#1: The Imposter Syndrome likes to tell you that things are scarier than they actually are. It wants to keep your fears inside you. When you vocalize your fears … when you hear yourself say them out loud … you start to hear how silly they are.

#2: When you open yourself up like that, you build a lot of trust with the person you’ve just shared your fears with. They see you as the authentic person you are, and that goes a long way for building a relationship that will help you take down the fears you’re facing.

Learn more about this trick in our episode.

That was one of the nuggets from my conversation with Adam Urbanski that stood out the most to me. Please let me know which stood out the most to you.

Thank you for listening today! I appreciate your time so very much.

Ways to contact Adam:

Feb 21, 2018

Jeremy Slate is the founder of the Create Your Own Life Podcast, which helps entrepreneurs live the lives they know they were meant to. He studied literature at Oxford University, specializes in using online social networking to build an offline relationship, and was ranked #1 in iTunes New and Noteworthy and #26 in the business category. After his success in podcasting, Jeremy Slate and his wife, Brielle Slate, founded Command Your Brand to help entrepreneurs get their message out by appearing as guests on podcasts.

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I’m so grateful that you’ve joined me here today. I’m Kelly Hatfield, and as always, my goal is that you’ll walk away from this episode with one strategy, idea, or insight that inspires you to take action in your professional and personal life.

I know you’re going to get that from Jeremy Ryan Slate. Jeremy and I talked about how being a guest on podcasts can really pay off.

Let’s face it: being a regular guest on podcasts is a major time commitment, and as business leaders, we don’t have the time to waste on things that aren’t going to add value to the bottom line.

But podcasts give you access to people’s lives in ways that you’d never have before. Because people listen to podcasts when they’re driving, working out at the gym, etc, they don’t have to be sitting down at their computer in order to find you.

Not only that, but when you make a guest appearance on a podcast, you get access to the host’s built-in audience.

So then, as business owners, we have to ask…if being on someone’s podcast gives us access to more people, how do we monetize being a guest so that it grows our businesses?

Jeremy has a great strategy for that. His business is built around helping entrepreneurs monetize their podcast appearances by creating value and building relationships.

In the episode, you’ll learn how to offer listeners of podcasts value both in your interview and long after it’s complete through strategies like building a value-adding email sequence.

He’s even offering you a checklist for how to be a great guest — absolutely free! Click here to download it.

Being a guest on podcasts is one of many ways to market your business, and Jeremy’s strategy is a great reminder that it’s foolish to go into any of them without a solid plan.

How you are going to add value has to be top of mind in any marketing strategy, and once you’ve added value, you will be able to convert those people into customers.

Thank you for listening today! I appreciate your time so very much.

Ways to contact Jeremy:

Resources:

Books Mentioned:

Feb 14, 2018

Travis Chappell is a direct sales expert who has built teams for several sales organizations over a few different industries and is also active in the real estate market. More recently, he decided to pursue his passion of helping others and founded Build Your Network, a podcast dedicated to helping professionals grow their inner circle.

What you’ll learn about in this episode:

  • Travis’ entrepreneurial itch that has been with him since high school
  • The value of creating relationships and why that opens doors to business opportunities
  • How actually reading and focusing on personal development changed the game for Travis
  • Why you need to hang out where the people you want to recruit hang out (and an example of how to use this theory for building a great sales team)
  • Why you should pay more attention to the kind of person someone is vs what’s on their resume
  • Strategies for effectively networking online
  • How to get people to engage with your content inside Facebook groups
  • What should go in your Facebook profile
  • Why Facebook is Travis’ favorite social media site, followed by Instagram (and why he generally doesn’t bother with LinkedIn)
  • The networking opportunities that come from providing people with incredible value
  • Why you shouldn’t be afraid of people telling you “no”

Ways to contact Dave:

Feb 7, 2018

Dave Sanderson is an inspirational survivor, speaker, and author. His thoughts on leadership have made him an internationally sought out speaker. When US Airways Flight 1549 (or “The Miracle on the Hudson”) ditched into the Hudson on January 15, 2009, Dave knew he was exactly where he was supposed to be.

The last passenger off the back of the plane on that fateful day, he was largely responsible for the well-being and safety of others, risking his own life in the frigid water to help other passengers off the plane. Despite the hazards to himself, Sanderson thought only of helping others and emerged from the wreckage with a mission to encourage to do the right thing.

Today he travels the globe sharing his inspirational and motivational leadership messages to help people make a difference in how they do business and live their lives.

What you’ll learn about in this episode:

  • Why you’re never too good to do anything when your name’s on the building
  • How Dave ended up as the Director of Security for Tony Robbins while working in sales and trying to improve through Tony’s seminars
  • Leading yourself: why it’s just as if not more important than leading your business
  • Dave’s incredible story of surviving “The Miracle on the Hudson”
  • What caused Dave’s mind to flip from trying to get off the plane as quick as possible to doing whatever he could to help everyone else on the plane first
  • Knowing your strengths and weaknesses and taking a step back when someone else is better equipped to take charge of a situation
  • The power of having a positive mindset and asking yourself the right questions
  • Why you have to see things exactly as they are — no better or no less
  • Focusing on the outcomes, not the actions
  • Sticking to your values no matter what in life in business
  • Dave’s overcoming adversity in challenging times video
  • Dave Sanderson Declassified: Dave’s new partnership with Amazon Echo

Ways to contact Dave:

Resources:

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