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Absolute Advantage Podcast

The Absolute Advantage is about learning from some of the world’s most successful entrepreneurs, leaders, and achievers at the top of their game. When chasing your dreams, a lot of times there isn’t a need to reinvent the wheel. Instead, shorten your path to success by learning from the stories, strategies and concepts shared by our guests. Then shorten it even further by learning about amazing resources (books, webinars, tools, software, events, coaching, etc.) that should be on your radar. You are not alone in the challenges you face! It's my mission to help you walk away with at least one idea you can apply each episode and to offer content that inspires, encourages and helps you grow and progress QUICKLY both professionally and personally.
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Now displaying: November, 2017
Nov 29, 2017

Carl Gould is an authority on business growth who advises organizations to grow to the next level. He is an entrepreneur who built three multi-million dollar businesses by age 40. His consulting firm, 7 Stage Advisors, has mentored the launch of over five thousand businesses. He has advised over 100 of the Inc. 500/5000 Fastest-Growing Companies, and currently works with the 9th fastest-growing company in NJ.

Carl created the farthest-reaching business mentoring organization in the world, and his methodologies are in practice in 35 countries. He has trained, certified or accredited over 7,000 Business Coaches and Mentors since 2002.

Carl has written multiple books on the subject of business strategy, leadership and sustainable growth. He co-authored “Blueprint for Success” with Stephen R. Covey and Ken Blanchard; and his best-selling book, “The 7 Stage of Small Business Success”, lays out the formula for HyperGrowth. In 2016, Biz Dev Done Right became a #1 Best Seller on Amazon. Each week he co-hosts “Quit and Get Rich” on iHeart® radio; and shares share his insights from working with top companies from around the world.

Carl’s dynamic and energetic presentation style has made him one of the most sought after speakers internationally. He combines practical and impactful content with real-world experience…no theory here! He engages his audiences and keeps them on the edge of their seat. Gould’s content is original, profound and battle-tested…his stuff works!

What you’ll learn about in this episode:

  • Carl’s transition from his construction business to his coaching business
  • How to transfer your skills when you want to make a change from one role (or even career) to another
  • The lifeline exercise for analyzing when life was good and when it was bad
  • Why you find out what you’re made of when you’re faced with tough circumstances
  • Why there are no boundaries for master coaches
  • How to grow your business through lead generation and marketing
  • Turning your clients complaints about your competitors into your business plan
  • Outcome-based thinking and planning vs. activity-based thinking and planning
  • How to enhance and magnify every experience in your life

Ways to contact Carl:

Nov 15, 2017

Mike Bundrant is the founder of iNLP Center. He is an NLP Master Practitioner, IANLP Fellow Trainer and retired psychotherapist (NM). He became a certified NLP practitioner in 1993 by taking a 27-day NLP certification course from Western States Training in Salt Lake City, UT.

Because of NLP, Mike’s been fortunate enough in life to do exactly what he wants. He couldn’t ask for anything more. Mike and Jake Eagle are co-authors of the book published in Japan in 2007 called Holistic NLP.

What takes up most of Mike’s time today is his family. He lives in Murrieta, CA with his wife, Hope, and their children.

What you’ll learn about in this episode:

  • The magic of the “a-ha!” moment and why Mike lives to give other people those moments
  • Becoming aware of the choices we make to self-sabotage ourselves
  • Why — if you work hard every day but wind up feeling like garbage — you need to embrace that
  • After you’ve decided to embrace what’s making you feel bad, noting everything that makes you feel that way
  • The Imposter Syndrome: how this ties directly into self-sabotage
  • Why your psychology — and how you act day in and day out — is the biggest part of being a great leader
  • The questions you should ask yourself before having a difficult conversation with one of your team members
  • The importance of a mindfulness practice to keep yourself centered

Ways to contact Mike:

Nov 8, 2017

Nathan Hirsch is a 28-year-old serial entrepreneur who is an expert in hiring online and building eCommerce businesses. He co-founded his first eCommerce company out of his dorm room in 2009 drop shipping products on Amazon.com and built it to sell over $25 million worth of product over 5 years. While scaling, Nathan discovered the power of outsourcing and ended up building a remote army of freelancers.

In 2015, Nathan co-founded and became the CEO of FreeeUp, an online hiring marketplace that allows business owners fast access to a hand-picked network of top talent freelancers in eCommerce, digital marketing, web development, and much more who have already been vetted for skill, attitude, and communication. FreeeUp interviews hundreds of freelancers each week and only allows the top 1% of applicants into the network. The company has been growing at rapid paces (500%+ YoY) and has quickly become a top destination to hire online for over 3,000 businesses around the world.

Nathan has built his personal brand to be synonymous with online hiring and entrepreneurship through 75+ guest appearances on top podcasts: Entrepreneur on Fire with John Lee Dumas, Eventual Millionaire, and handfuls more. Nathan has also become a regular speaker at industry conferences where he teaches other business owners how to hire freelancers and gain back more time in their growing businesses.

What you’ll learn about in this episode:

  • The story of how Nathan ran a multi-million dollar business out of his college dorm room
  • Accepting the risk and making smart decisions when hiring
  • How to learn from hiring mistakes so you do better next time
  • Being clear with your team on what is expected
  • Why there’s nothing in your business that you can’t hire for
  • Figuring out what you should delegate off your plate (and when to do it)
  • Focusing on attitude and communication when hiring an employee or contractor
  • Why Nathan uses the same process for hiring FreeeUp freelancers as he does hiring people to his team
  • The Client Expectations Document: how to use this to onboard new employees
  • The importance of consistency as a leader
  • Using meetings to keep people on the same page
  • Why you need to diversify your business

Ways to contact Nathan:

Resources:

Nov 1, 2017

Steve Weiss is a lifelong entrepreneur having started his first successful venture at age 16 in his high school’s computer lab. Steve is supremely passionate about building and recruiting agile marketing teams that execute.

Over the last three years, Steve invested most of his time building MuteSix as a performance marketing powerhouse. It’s since grown at a rate of 300%+ per year and is the most awarded Facebook social advertising agency with more Facebook & Instagram marketing case studies than any other agency. In 2017, MuteSix was named one of Inc. magazine’s Best Workplaces and ranked #341 on the Inc. 5000 list of fastest growing private companies.

Steve is a highly regarded speaker on Entrepreneurship, eCommerce, and Facebook advertising. Hes recently been a featured speaker at Mumbrella, Affiliate World Europe, the Digital Growth Summit, the Seller Summit and can be heard weekly on the Spend $10K a Day digital media podcast.

What you’ll learn about in this episode:

  • How Steve relates his experience with stand up comedy to working with Facebook ads
  • The growth of MuteSix’s team and why they are so good at focusing on their specific niche of performance marketing
  • The key to success: always having an open mind
  • Why you need to focus on the best case scenario, not the worst
  • Keeping your company culture when you scale your team
  • Why multiple people should interview a candidate
  • The importance of not being afraid to fail
  • Why Steve has elected not to have a virtual team
  • Putting a high price tag on diversity
  • Putting yourself and your team in a position for success
  • Encouraging your team to never be afraid to ask for help
  • Steve’s podcast Spend 10k a Day
  • Not worrying about what you can’t control

Ways to contact Steve:

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