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Absolute Advantage Podcast

The Absolute Advantage is about learning from some of the world’s most successful entrepreneurs, leaders, and achievers at the top of their game. When chasing your dreams, a lot of times there isn’t a need to reinvent the wheel. Instead, shorten your path to success by learning from the stories, strategies and concepts shared by our guests. Then shorten it even further by learning about amazing resources (books, webinars, tools, software, events, coaching, etc.) that should be on your radar. You are not alone in the challenges you face! It's my mission to help you walk away with at least one idea you can apply each episode and to offer content that inspires, encourages and helps you grow and progress QUICKLY both professionally and personally.
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Jul 11, 2018

Melinda F. Emerson, known as SmallBizLady, is America’s #1 Small Business Expert. She is an internationally known keynote speaker and an expert on small business start up, business development, and social media marketing. In addition to being a former columnist for The New York Times, she is frequently quoted by other media organizations including The Wall Street Journal, CNBC, Fortune, MSNBC and Fox News.

Emersons small business advice is widely read reaching more than 3 million entrepreneurs each week online. She is the host of #Smallbizchat, the longest running live chat on Twitter for small business owners. She publishes a resource blog www.succeedasyourownboss.com.

Emerson is the bestselling author of Become Your Own Boss in 12 Months and the ebook How To Become a Social Media Ninja. She is the founder and president of the Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA. Notable Clients Include: FedEx, ADP, Pitney Bowes, American Express, Dell, Staples, Sams Club, Chase Bank, Facebook, IKEA, Verizon, Wells Fargo, and Xerox.

Shortly after graduating from Virginia Tech, Melinda Emerson landed at her dream job. A journalism student, she was hired as a producer at the age of 23. Soon, after going from the frying pan to the skillet, she realized that she wanted more than that dream, a better career. She saw Oprah Winfrey as a model, another journalist who went on to start successful businesses.

In this episode, Melinda Emerson talks about how she set out on her own business adventure with a laptop, fax machine, and a dream. She tapped her skills as an investigative journalist to research her strategy, build networks, and won an opportunity from a business incubator. Within a couple of years, her firm became the largest female-owned production company in Philadelphia. Awards followed, along with lucrative contracts.

She compiled every “expensive mistake” she made along the way and these helpful notes became the basis for her first major book.

Her goal is to boost small business entrepreneurs everywhere so they experience success and learn the lessons she shares with them. We need to build our personal leadership in order to bring success to our business activities. Melinda Emerson reminds listeners that they never lose in business: They either win or they learn of mistakes that need to be corrected.

This is a very inspiring interview!

Ways to contact Melinda:

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