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Absolute Advantage Podcast

The Absolute Advantage is about learning from some of the world’s most successful entrepreneurs, leaders, and achievers at the top of their game. When chasing your dreams, a lot of times there isn’t a need to reinvent the wheel. Instead, shorten your path to success by learning from the stories, strategies and concepts shared by our guests. Then shorten it even further by learning about amazing resources (books, webinars, tools, software, events, coaching, etc.) that should be on your radar. You are not alone in the challenges you face! It's my mission to help you walk away with at least one idea you can apply each episode and to offer content that inspires, encourages and helps you grow and progress QUICKLY both professionally and personally.
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Jul 18, 2017

Drew McLellan is a 25-year marketing veteran who helps clients create authentic love affairs with their customers. In 1995, Drew started his own agency — McLellan Marketing Group that he still actively runs today. He also helps other agency owners learn how to take their business to the next level through the consultancy — Agency Management Institute.

Drew is also one of the world’s top marketing and branding bloggers, according to AdAge’s Top 150 index. He’s written the book 99.3 Random Acts of Marketing and co-edited the Age of Conversation series of books.

Drew often appears in publications like Entrepreneur Magazine, New York Times, Washington Post, Agency Post, AdAge, CNN, BusinessWeek, and many others. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.”

Drew also hosts the brilliant Build a Better Agency Podcast.

He also speaks at leading agency conferences and is often cited in agency centric content for his expertise in the industry.

When he’s not hanging out with clients or agency owners and their staff, Drew spends time with his daughter and cheering for the Dodgers.

What you’ll learn about in this episode:

  • The best practices you need to take your business to the next level
  • Failing forward by learning from past mistakes with business partners
  • What Drew means when he says he’s an “accidental entrepreneur”
  • Why you need to help your people grow even if it is away from you
  • The simple truth behind thinking like a child to foster creativity
  • How scaling your business also means scaling your recruitment
  • Having a relationship-focused approach to business and management
  • Why one-on-one meetings are vital to retaining and developing your people

Ways to contact Drew:

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