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Absolute Advantage Podcast

The Absolute Advantage is about learning from some of the world’s most successful entrepreneurs, leaders, and achievers at the top of their game. When chasing your dreams, a lot of times there isn’t a need to reinvent the wheel. Instead, shorten your path to success by learning from the stories, strategies and concepts shared by our guests. Then shorten it even further by learning about amazing resources (books, webinars, tools, software, events, coaching, etc.) that should be on your radar. You are not alone in the challenges you face! It's my mission to help you walk away with at least one idea you can apply each episode and to offer content that inspires, encourages and helps you grow and progress QUICKLY both professionally and personally.
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Mar 14, 2017

Ray is the Managing Principal and leader of The Spur Group, Inc, a business consulting firm. He brings over 30 years of experience to Spur’s consulting business. As the leader of Spur’s communications and operations practices, Ray is responsible for developing and delivering offerings that drive organizational impact and business attainment. Prior to founding The Spur Group, Ray was the Managing Principal of Touch Business Consulting where he grew the business to a nationally recognized consulting firm.

The Spur Group won several awards in 2016 from the likes of Inc Magazine, Consulting Magazine, and Seattle Business Magazine.

What you’ll learn about in this episode:

  • Ray’s journey
  • Connected communications: how The Spur Group builds marketing and sales materials around difficult and technical topics
  • How to manage rapid change
  • What The Spur Group’s great culture looks like
  • The nine attributes that make up Spur’s “A Players”
  • Spur’s clear career paths, challenging work, and shared profits: how they keep their “A Players”
  • Why Spur’s training program is based on having team members work on their strengths — not their weaknesses
  • Why Spur’s attrition rate is so low — and why they’ll often have people who have left come back
  • Asking your team what they know vs. what they suspect
  • Why you need to constantly assess if you’re focused on what matter
  • The importance of picking the right partners
  • Why you need to say hello to everyone you can in your business every day

Ways to contact Ray:

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